DPAC Research And Studies

The Department of Defense (DoD), Defense Human Resources Activity (DHRA), has a requirement for DPAC Market Research and Studies Survey Services.

Solicitation Summary

The Department of Defense (DoD), Defense Human Resources Activity (DHRA), has a requirement for DPAC Market Research and Studies Survey Services.

Solicitation in a Nutshell

Item

Details
Agency Department of Defense (DoD), Defense Human Resources Activity (DHRA)
Solicitation Number H9821025RE012
Status Post-RFP
Solicitation Date 05/15/2025
Award Date 10/2025 (Estimate)
Contract Ceiling Value $75,153,000
Competition Type  Full and Open / Unrestricted
Type of Award  IDIQ – Agency Specific
Primary Requirement  Research & Development
Duration  5 year(s) base
Contract Type  Firm Fixed Price,Indefinite Delivery Indefinite Quantity
No. of Expected Awards N/A
NAICS Code(s):
541720

Research and Development in the Social Sciences and Humanities
Size Standard: $28.0 million annual receipts
Place of Performance:
  • United States (Primary)
    • Contractor’s site
Opportunity Website: https://sam.gov/opp/2be92454b81b477da89b53a387ce1de5/view

Background

N/A

Requirements

The contractor shall provide services to meet the following:

  • The Office of People Analytics (OPA) through its Joint Advertising, Market Research and Studies program (JAMRS) requires a Contractor to perform knowledge based Survey Services as well as Market Research and Analysis. The work requires extensive knowledge and proven expertise in career decision-making, consumer decision-making, and marketing effectiveness theories and involves multi-method personnel research, survey planning, design and development, conducting and administering surveys, analysis of quantitative and qualitative survey data within the context of the Military recruiting and personnel life-cycle environment, multi-source data integration, utilizing traditional and modern advanced analytics to include data science, production of research reports, segmentation, identifying target markets, fulfilling military service specific ad-hoc recruiting and personnel research requests, and consultation from subject matter experts in career decision making and career related behaviors in the Military context.
  • The Contractor shall provide all personnel, management, equipment, materials, training, stakeholder coordination and other items necessary to perform survey services as well as market research and analysis that supports JAMRS’ military recruiting research efforts and military communication evaluations and general analytic support to support the diverse and varying deliverables JAMRS provides.

How can GDIC Help?

As a consulting firm that specializes in helping companies prepare winning proposals for government contracts, GDIC can provide a wide range of services to help offerors prepare their C2E proposal, including capture management, proposal writing, proposal management, and proposal review. GDIC can also provide training and support to help offerors understand the technical and administrative requirements outlined in the solicitation, and can provide guidance on how to structure the proposal to maximize its chances of success.

Our business development and proposal professionals have several decades of experience and expertise in construction proposals and contracts for government. By working with GDIC, offerors can increase their chances of winning the C2E contract and can position themselves for long-term success in the federal marketplace.

Make an Appointment