In a bold move aligned with President Trump’s April 16, 2025, Executive Order on “Ensuring Commercial, Cost-Effective Solutions in Federal Contracts,” the U.S. General Services Administration (GSA) has unveiled the GSA OneGov Procurement Strategy. This initiative represents a transformative approach to how the federal government acquires goods and services—especially IT tools, software, and infrastructure.

The April 29 GSA press release announcing the OneGov Strategy underscores a pivot from fragmented agency purchases to a centralized, scalable, and security-conscious procurement model. At its core, this strategy is designed to increase efficiency, enhance transparency, and reduce costs—all while making it easier for Original Equipment Manufacturers (OEMs) and federal agencies to do business.

What Is the GSA OneGov Procurement Strategy?

The GSA OneGov Procurement Strategy is a governmentwide acquisition reform effort that consolidates buying power across agencies. By standardizing pricing, terms, and procurement channels—starting with IT software and expanding into hardware and services—OneGov aims to unify federal contracting efforts under a common strategic vision.

According to GSA Acting Administrator Stephen Ehikian, the OneGov initiative is about “acting as one—aligning to our scale, standards, and security.” This philosophy supports the April 16 Executive Order’s mandate for the federal government to operate as a smart, unified customer, reducing duplicative contracts and leveraging economies of scale.

Why OneGov Matters

Historically, agencies have procured IT tools independently, often through resellers. This decentralized model led to:

  • Inconsistent pricing and terms

  • Redundant or overlapping software licenses

  • Limited cybersecurity oversight

  • Difficulties in managing support and upgrades

The OneGov Strategy addresses these issues head-on by fostering direct engagement with OEMs, ensuring federal buyers receive the best value and service.

Executive Order Reinforcement

President Trump’s April 2025 Executive Order instructs federal agencies to adopt more commercial-like procurement strategies, eliminate inefficiencies, and embrace cost-effective contracting methods. GSA’s OneGov initiative is among the first tangible implementations of this directive, positioning the agency as a central pillar in the federal modernization agenda.

Read the Executive Order →

First Phase: IT Software Acquisition

The OneGov Strategy’s first phase targets IT software—a category that has long suffered from inconsistent procurement practices. Under this phase:

  • Agencies gain simplified access to common software tools.

  • OEMs enjoy direct, predictable engagement models.

  • Taxpayers benefit from a more secure, streamlined federal IT ecosystem.

A shining example is the Governmentwide Microsoft Acquisition Strategy (GMAS), which secured standardized pricing and enhanced cybersecurity across agencies. Similarly, GSA recently negotiated a 71% discount on Google Workspace licensing for federal users, showcasing its growing clout as a unified procurement authority.

These agreements are more than just cost savings; they symbolize a shift toward holistic, enterprise-level procurement management.

“This is a big win for both government and industry,” said Josh Gruenbaum, Commissioner of GSA’s Federal Acquisition Service. “We’re creating a more consistent, scalable, and efficient way to buy technology—one that benefits agencies, OEMs, and taxpayers alike.”

Long-Term Vision: Hardware, Infrastructure, and Cybersecurity

While software is the initial target, the GSA OneGov Procurement Strategy is not stopping there. GSA plans to expand the model into:

  • IT Hardware (e.g., laptops, servers, networking gear)

  • Platforms-as-a-Service (PaaS) and Infrastructure-as-a-Service (IaaS)

  • Cybersecurity Tools and Services

  • Cloud-Based Collaboration Tools

  • Artificial Intelligence Platforms

This holistic approach is designed to create a single pane of glass through which agencies can access cutting-edge tools with minimal friction—boosting security, operational efficiency, and digital transformation.

According to the GSA’s Office of the IT Category, the OneGov Strategy will eventually serve as the de facto shared services hub for federal IT.

Industry Impact: What Contractors Need to Know

For federal contractors—especially those in the IT, cybersecurity, and cloud sectors—the implications are profound. The shift toward centralized agreements means that success under OneGov will require:

  • Direct OEM partnerships or validation

  • Compliance with GSA’s cybersecurity and procurement standards

  • Strategic alignment with long-term government digital transformation goals

Large system integrators and product manufacturers must prepare for more rigorous vetting, while small businesses may need to position themselves as subcontractors within larger OneGov-aligned ecosystems.

Learn how to navigate GSA’s evolving procurement models with our guide to Self-Scoring Solicitations and Federal Acquisition Trends.

Challenges and Risks Ahead

Although the GSA OneGov Procurement Strategy promises many benefits, it also introduces potential risks:

  • Reduced flexibility for agencies that previously used niche vendors

  • Longer lead times during initial transitions to centralized contracts

  • Limited opportunities for non-OEM resellers

  • Possible contract consolidation issues that could affect small business set-asides

To address these concerns, GSA has committed to working closely with stakeholders and maintaining an open, collaborative rollout process.

Comparison with Other GSA Initiatives

The OneGov strategy builds on a broader movement toward federal procurement consolidation and simplification. This includes:

  • FAS’s Catalog Management and Common Catalog Platform

  • The Federal Marketplace (FMP) Strategy

  • MAS Consolidation across GSA Schedules

Each initiative aligns with the overarching goals of the Trump administration’s acquisition reform efforts, which emphasize commercial pricing, outcome-based procurement, and shared accountability.

In fact, the OneGov Strategy echoes themes covered in our earlier article, “The 2025 Executive Order and GSA Contract Vehicle Consolidation,” which predicted deeper integration of contract vehicles and category management.

OneGov and the Broader Digital Government Agenda

GSA’s modernization efforts don’t exist in a vacuum. The OneGov Strategy complements:

  • OMB’s IT Modernization Strategy

  • CISA’s Federal Zero Trust Architecture

  • The Federal Data Strategy

  • Technology Modernization Fund (TMF) Priorities

As such, the OneGov approach could become a template for future procurement reforms across other categories—including health services, construction, and energy management.

What Agencies Should Do Now

For agency procurement officers and CIOs, the time to act is now. Recommendations include:

  1. Review Current Software Licenses
    Identify overlapping or redundant agreements that could be consolidated under OneGov contracts.

  2. Coordinate with GSA Category Managers
    Engage early to align agency requirements with OneGov offerings and compliance pathways.

  3. Evaluate Cybersecurity Readiness
    Ensure all current software and hardware meet OneGov’s heightened security standards.

  4. Prepare for Centralized Sourcing Models
    Update acquisition strategies to include long-term, enterprise-wide contract vehicles.

Strategic Advice for Federal Contractors

If you’re a contractor looking to position your offerings under the GSA OneGov Procurement Strategy, consider these next steps:

  • Assess whether you qualify as an OEM or are dependent on resale

  • Invest in certifications and cybersecurity compliance, especially around FedRAMP and CMMC

  • Build relationships with GSA’s Federal Acquisition Service teams

  • Monitor upcoming RFIs and RFQs tied to OneGov execution phases

Smaller firms should explore teaming arrangements with OEMs or system integrators already aligned with OneGov’s structure. Staying ahead of the curve means watching both GSA’s strategic announcements and relevant FedBizOpps postings.

Final Thoughts

The GSA OneGov Procurement Strategy is more than a federal IT policy—it’s a blueprint for the future of governmentwide contracting. As GSA assumes the role of a centralized broker for federal digital transformation, the way agencies and vendors interact will fundamentally change.

With Executive Orders backing the shift and strong early wins with Microsoft and Google, the strategy promises to reshape the procurement landscape in profound and permanent ways.

The key to thriving under this new model is simple: align early, stay compliant, and think long-term.